{"id":17321,"date":"2016-10-10T17:55:00","date_gmt":"2016-10-10T17:55:00","guid":{"rendered":"https:\/\/totul.md\/auto\/altele\/optimizarea-motoarelor-de-cautare\/"},"modified":"2022-09-13T08:09:11","modified_gmt":"2022-09-13T08:09:11","slug":"optimizarea-motoarelor-de-cautare","status":"publish","type":"post","link":"https:\/\/totul.md\/ro\/expert\/optimizarea-motoarelor-de-cautare\/","title":{"rendered":"Optimizarea motoarelor de c\u0103utare"},"content":{"rendered":"

No\u0163iunea de optimizare a motorului de c\u0103utare presupune totalitatea m\u0103surilor implementate \u00een vederea cre\u015fterii \u015fanselor unui site de a se situa \u00een lista rezultatelor afi\u015fate de motoarele de c\u0103utare \u00een dependen\u0163\u0103 de interog\u0103rile anumitor utilizatori.<\/p>\n

Scopul optimiz\u0103rii const\u0103 \u00een atragerea unui num\u0103r c\u00e2t mai mare de vizitatori prin intermediul motoarelor de c\u0103utare. Costul optimiz\u0103rii, precum \u015fi termenul acesteia depinde de mai mul\u0163i factori, care includ o list\u0103 de cuvinte-cheie. Optimizarea \u00een baza cuvintelor specifice necesit\u0103 mai pu\u0163in timp (cu condi\u0163ia c\u0103 exist\u0103 un num\u0103r relativ mic de site-uri concurente), \u00een compara\u0163ie cu cuvinte \u015fi fraze comune, pentru c\u0103 optimizarea acestor enorme cantit\u0103\u0163i de resurse a fost realizat\u0103 cu mult timp \u00een urm\u0103.<\/p>\n

Optimizarea site-ului \u00een baza cuvintelor specifice m\u0103re\u015fte probabilitatea c\u0103 site-ul va fi g\u0103sit de c\u0103tre un expert, care a introdus \u00een caseta de c\u0103utare un anumit cuv\u00e2nt cheie, dar, totodat\u0103, reduce probabilitatea g\u0103sirii site-ului de c\u0103tre utilizatorii (\u015fi poten\u0163ialii clien\u0163i), care nu posed\u0103 terminologia special\u0103. \u00cen schimb, optimizarea cuvintelor comune va duce la rezultatul opus: marea majoritate a utilizatorilor care au accesat site-ul printr-un motor de c\u0103utare, vor fi prezenta\u0163i ca fiind utilizatori obi\u015fnui\u0163i.<\/p>\n

Optimizarea motoarelor de c\u0103utare nu trebuie s\u0103 fie \u00eencrezut\u0103 oricui, pentru c\u0103 motoarele de c\u0103utare sunt \u00een stare s\u0103 recunoasc\u0103 metodele ilegale de optimizare, care constau \u00een \u00eencercarea de a manipula rezultatele c\u0103ut\u0103rii, \u015fi, desigur, plaseaz\u0103 aceste site-uri la sf\u00e2r\u015fitul listei, sau le exclud din rezultatele c\u0103ut\u0103rii.<\/p>\n","protected":false},"excerpt":{"rendered":"

No\u0163iunea de optimizare a motorului de c\u0103utare presupune totalitatea m\u0103surilor implementate \u00een vederea cre\u015fterii \u015fanselor unui site de a se situa \u00een lista rezultatelor afi\u015fate de motoarele de c\u0103utare \u00een dependen\u0163\u0103 de interog\u0103rile anumitor utilizatori. Scopul optimiz\u0103rii const\u0103 \u00een atragerea unui num\u0103r c\u00e2t mai mare de vizitatori prin intermediul motoarelor de c\u0103utare. Costul optimiz\u0103rii, precum […]<\/p>\n","protected":false},"author":2,"featured_media":13606,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[216],"tags":[],"class_list":{"0":"post-17321","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-expert"},"yoast_head":"\nOptimizarea motoarelor de c\u0103utare - Totul<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/totul.md\/ro\/expert\/optimizarea-motoarelor-de-cautare\/\" \/>\n<meta property=\"og:locale\" content=\"ro_RO\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Optimizarea motoarelor de c\u0103utare\" \/>\n<meta property=\"og:description\" content=\"No\u0163iunea de optimizare a motorului de c\u0103utare presupune totalitatea m\u0103surilor implementate \u00een vederea cre\u015fterii \u015fanselor unui site de a se situa \u00een lista rezultatelor afi\u015fate de motoarele de c\u0103utare \u00een dependen\u0163\u0103 de interog\u0103rile anumitor utilizatori. Scopul optimiz\u0103rii const\u0103 \u00een atragerea unui num\u0103r c\u00e2t mai mare de vizitatori prin intermediul motoarelor de c\u0103utare. Costul optimiz\u0103rii, precum […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/totul.md\/ro\/expert\/optimizarea-motoarelor-de-cautare\/\" \/>\n<meta property=\"og:site_name\" content=\"Totul\" \/>\n<meta property=\"article:published_time\" content=\"2016-10-10T17:55:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-09-13T08:09:11+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/totul.md\/wp-content\/uploads\/2022\/08\/564594001251739470.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"500\" \/>\n\t<meta property=\"og:image:height\" content=\"500\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Totul\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Scris de\" \/>\n\t<meta name=\"twitter:data1\" content=\"Totul\" \/>\n\t<meta name=\"twitter:label2\" content=\"Timp estimat pentru citire\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minut\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/totul.md\/ro\/expert\/optimizarea-motoarelor-de-cautare\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/totul.md\/ro\/expert\/optimizarea-motoarelor-de-cautare\/\"},\"author\":{\"name\":\"Totul\",\"@id\":\"https:\/\/totul.md\/#\/schema\/person\/635267878ac55394c5d6b65297f7ecb3\"},\"headline\":\"Optimizarea motoarelor de c\u0103utare\",\"datePublished\":\"2016-10-10T17:55:00+00:00\",\"dateModified\":\"2022-09-13T08:09:11+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/totul.md\/ro\/expert\/optimizarea-motoarelor-de-cautare\/\"},\"wordCount\":278,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/totul.md\/ro\/expert\/optimizarea-motoarelor-de-cautare\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/totul.md\/wp-content\/uploads\/2022\/08\/564594001251739470.jpg\",\"articleSection\":[\"Expert\"],\"inLanguage\":\"ro-RO\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/totul.md\/ro\/expert\/optimizarea-motoarelor-de-cautare\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/totul.md\/ro\/expert\/optimizarea-motoarelor-de-cautare\/\",\"url\":\"https:\/\/totul.md\/ro\/expert\/optimizarea-motoarelor-de-cautare\/\",\"name\":\"Optimizarea motoarelor de c\u0103utare - Totul\",\"isPartOf\":{\"@id\":\"https:\/\/totul.md\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/totul.md\/ro\/expert\/optimizarea-motoarelor-de-cautare\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/totul.md\/ro\/expert\/optimizarea-motoarelor-de-cautare\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/totul.md\/wp-content\/uploads\/2022\/08\/564594001251739470.jpg\",\"datePublished\":\"2016-10-10T17:55:00+00:00\",\"dateModified\":\"2022-09-13T08:09:11+00:00\",\"author\":{\"@id\":\"https:\/\/totul.md\/#\/schema\/person\/635267878ac55394c5d6b65297f7ecb3\"},\"breadcrumb\":{\"@id\":\"https:\/\/totul.md\/ro\/expert\/optimizarea-motoarelor-de-cautare\/#breadcrumb\"},\"inLanguage\":\"ro-RO\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/totul.md\/ro\/expert\/optimizarea-motoarelor-de-cautare\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"ro-RO\",\"@id\":\"https:\/\/totul.md\/ro\/expert\/optimizarea-motoarelor-de-cautare\/#primaryimage\",\"url\":\"https:\/\/totul.md\/wp-content\/uploads\/2022\/08\/564594001251739470.jpg\",\"contentUrl\":\"https:\/\/totul.md\/wp-content\/uploads\/2022\/08\/564594001251739470.jpg\",\"width\":500,\"height\":500},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/totul.md\/ro\/expert\/optimizarea-motoarelor-de-cautare\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"\u0413\u043b\u0430\u0432\u043d\u0430\u044f \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u0430\",\"item\":\"https:\/\/totul.md\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Optimizarea motoarelor de c\u0103utare\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/totul.md\/#website\",\"url\":\"https:\/\/totul.md\/\",\"name\":\"TOTUL.md\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/totul.md\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"ro-RO\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/totul.md\/#\/schema\/person\/635267878ac55394c5d6b65297f7ecb3\",\"name\":\"Totul\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ro-RO\",\"@id\":\"https:\/\/secure.gravatar.com\/avatar\/94edef5f0e1d1c9f622cccc320e866d6b4b0de983e72b96a420073fc52119bac?s=96&d=mm&r=g\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/94edef5f0e1d1c9f622cccc320e866d6b4b0de983e72b96a420073fc52119bac?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/94edef5f0e1d1c9f622cccc320e866d6b4b0de983e72b96a420073fc52119bac?s=96&d=mm&r=g\",\"caption\":\"Totul\"},\"url\":\"https:\/\/totul.md\/ro\/author\/totul-md\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Optimizarea motoarelor de c\u0103utare - Totul","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/totul.md\/ro\/expert\/optimizarea-motoarelor-de-cautare\/","og_locale":"ro_RO","og_type":"article","og_title":"Optimizarea motoarelor de c\u0103utare","og_description":"No\u0163iunea de optimizare a motorului de c\u0103utare presupune totalitatea m\u0103surilor implementate \u00een vederea cre\u015fterii \u015fanselor unui site de a se situa \u00een lista rezultatelor afi\u015fate de motoarele de c\u0103utare \u00een dependen\u0163\u0103 de interog\u0103rile anumitor utilizatori. Scopul optimiz\u0103rii const\u0103 \u00een atragerea unui num\u0103r c\u00e2t mai mare de vizitatori prin intermediul motoarelor de c\u0103utare. Costul optimiz\u0103rii, precum […]","og_url":"https:\/\/totul.md\/ro\/expert\/optimizarea-motoarelor-de-cautare\/","og_site_name":"Totul","article_published_time":"2016-10-10T17:55:00+00:00","article_modified_time":"2022-09-13T08:09:11+00:00","og_image":[{"width":500,"height":500,"url":"https:\/\/totul.md\/wp-content\/uploads\/2022\/08\/564594001251739470.jpg","type":"image\/jpeg"}],"author":"Totul","twitter_card":"summary_large_image","twitter_misc":{"Scris de":"Totul","Timp estimat pentru citire":"1 minut"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/totul.md\/ro\/expert\/optimizarea-motoarelor-de-cautare\/#article","isPartOf":{"@id":"https:\/\/totul.md\/ro\/expert\/optimizarea-motoarelor-de-cautare\/"},"author":{"name":"Totul","@id":"https:\/\/totul.md\/#\/schema\/person\/635267878ac55394c5d6b65297f7ecb3"},"headline":"Optimizarea motoarelor de c\u0103utare","datePublished":"2016-10-10T17:55:00+00:00","dateModified":"2022-09-13T08:09:11+00:00","mainEntityOfPage":{"@id":"https:\/\/totul.md\/ro\/expert\/optimizarea-motoarelor-de-cautare\/"},"wordCount":278,"commentCount":0,"image":{"@id":"https:\/\/totul.md\/ro\/expert\/optimizarea-motoarelor-de-cautare\/#primaryimage"},"thumbnailUrl":"https:\/\/totul.md\/wp-content\/uploads\/2022\/08\/564594001251739470.jpg","articleSection":["Expert"],"inLanguage":"ro-RO","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/totul.md\/ro\/expert\/optimizarea-motoarelor-de-cautare\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/totul.md\/ro\/expert\/optimizarea-motoarelor-de-cautare\/","url":"https:\/\/totul.md\/ro\/expert\/optimizarea-motoarelor-de-cautare\/","name":"Optimizarea motoarelor de c\u0103utare - Totul","isPartOf":{"@id":"https:\/\/totul.md\/#website"},"primaryImageOfPage":{"@id":"https:\/\/totul.md\/ro\/expert\/optimizarea-motoarelor-de-cautare\/#primaryimage"},"image":{"@id":"https:\/\/totul.md\/ro\/expert\/optimizarea-motoarelor-de-cautare\/#primaryimage"},"thumbnailUrl":"https:\/\/totul.md\/wp-content\/uploads\/2022\/08\/564594001251739470.jpg","datePublished":"2016-10-10T17:55:00+00:00","dateModified":"2022-09-13T08:09:11+00:00","author":{"@id":"https:\/\/totul.md\/#\/schema\/person\/635267878ac55394c5d6b65297f7ecb3"},"breadcrumb":{"@id":"https:\/\/totul.md\/ro\/expert\/optimizarea-motoarelor-de-cautare\/#breadcrumb"},"inLanguage":"ro-RO","potentialAction":[{"@type":"ReadAction","target":["https:\/\/totul.md\/ro\/expert\/optimizarea-motoarelor-de-cautare\/"]}]},{"@type":"ImageObject","inLanguage":"ro-RO","@id":"https:\/\/totul.md\/ro\/expert\/optimizarea-motoarelor-de-cautare\/#primaryimage","url":"https:\/\/totul.md\/wp-content\/uploads\/2022\/08\/564594001251739470.jpg","contentUrl":"https:\/\/totul.md\/wp-content\/uploads\/2022\/08\/564594001251739470.jpg","width":500,"height":500},{"@type":"BreadcrumbList","@id":"https:\/\/totul.md\/ro\/expert\/optimizarea-motoarelor-de-cautare\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"\u0413\u043b\u0430\u0432\u043d\u0430\u044f \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u0430","item":"https:\/\/totul.md\/"},{"@type":"ListItem","position":2,"name":"Optimizarea motoarelor de c\u0103utare"}]},{"@type":"WebSite","@id":"https:\/\/totul.md\/#website","url":"https:\/\/totul.md\/","name":"TOTUL.md","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/totul.md\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"ro-RO"},{"@type":"Person","@id":"https:\/\/totul.md\/#\/schema\/person\/635267878ac55394c5d6b65297f7ecb3","name":"Totul","image":{"@type":"ImageObject","inLanguage":"ro-RO","@id":"https:\/\/secure.gravatar.com\/avatar\/94edef5f0e1d1c9f622cccc320e866d6b4b0de983e72b96a420073fc52119bac?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/94edef5f0e1d1c9f622cccc320e866d6b4b0de983e72b96a420073fc52119bac?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/94edef5f0e1d1c9f622cccc320e866d6b4b0de983e72b96a420073fc52119bac?s=96&d=mm&r=g","caption":"Totul"},"url":"https:\/\/totul.md\/ro\/author\/totul-md\/"}]}},"_links":{"self":[{"href":"https:\/\/totul.md\/ro\/wp-json\/wp\/v2\/posts\/17321","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/totul.md\/ro\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/totul.md\/ro\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/totul.md\/ro\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/totul.md\/ro\/wp-json\/wp\/v2\/comments?post=17321"}],"version-history":[{"count":0,"href":"https:\/\/totul.md\/ro\/wp-json\/wp\/v2\/posts\/17321\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/totul.md\/ro\/wp-json\/wp\/v2\/media\/13606"}],"wp:attachment":[{"href":"https:\/\/totul.md\/ro\/wp-json\/wp\/v2\/media?parent=17321"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/totul.md\/ro\/wp-json\/wp\/v2\/categories?post=17321"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/totul.md\/ro\/wp-json\/wp\/v2\/tags?post=17321"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}